Ideological Analysis of Drones in Capitalistic Society

Values:

• Delivery Drones

  • Drones deliver medicines, packages, groceries, and food. 

  • Benefits (Intelligence, 2021)

    • Envormently-friendly operations 

    • Less delivery time 

    • Lower operational cost

      • 40%-70% fewer delivery costs than traditional vehicle delivery models.

    • During the Covid-19 pandemic, it was a helpful alternative and contactless delivery system 

  • Company shareholder value the cost-efficiency of delivery drones.

  • Companies can pay fewer employees' salaries, benefits, etc. 

  • It is helpful to include delivery drones to get to undeveloped areas where it takes a long time to buy things online.

  • It is believed that delivery will improve the customer experience and cut costs for organizations.

• Capitalism 

  • Concept of the 'free market' (Boettke, 2022)

    • Growth is determined by profit expectations and reflects technological or social growth opportunities.

    • Capitalist growth is not, however, regarded as an unalloyed benefit.

 

Preferences :

• In America, capitalism reasons almost all social, business, and technological decisions. 

• For-profit companies are looking to improve cost-effectiveness and increase profit margins; thus, delivery drones are helpful for these goals. 

  • Removing the need for breaks, salaries, and human error allows organizations to garner more profits if they rely on machines that do not require the exact needs of humans. 

  • Delivery drones can also potentially work 24/7 

• Who Speaks

  • The decision to convert to drone delivery is made by company executives who focus on profit benefits rather than consider the effect this may have on their delivery employees (Boettke, 2021). 

    • This costs jobs for people who depend on human-based delivery practices. 

    • Removes the human interactions that are already limited in e-commerce.

  • Companies' stakeholders also believe that streamlining and technological devices for these systems often make things more effective in the supply chain. 

    • But often ignore how they are prone to more errors and cause more issues for employees who must maintain the delivery drones.  

• Who Does Not Speak 

  • Delivery people would lose their jobs to automation, and those who don't would be severely limited in their career prospects within their companies (Boettke, 2021).

  • Consumers could raise privacy concerns, as drones would likely use GPS and cameras to find homes and deliver packages (Boettke, 2021).

 

My Opinion on Ideological Analysis:

• Ideological Analysis helps understand how ideologies like capitalism inform practices from within it, like the potential widespread implementation of delivery drones. 

• Mainly to understand why these practices are considered and executed. 

• It would have been interesting to examine how delivery drones are impactful when they are widely used and what employees, customers, and stakeholders have to say about the machine when its in practice. 

• Overall, I think it's hard to understand the value of drones when they are not used thoroughly yet. Instead, much of the information is based on assumptions.